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How CBRE is Increasing Data Literacy for Over 3,000 Employees

Listen to Emily Hayward, Data & Digital Change Manager, CBRE unpack how 3000 employees are upskilling in data literacy and more.

Sep 2022
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Key Quotes

Be enthusiastic about your learning program and find people that are really passionate about what you do. Get people on board that will evangelize what your program is there to do and evangelize its benefits–people who will bring the program to life. More people will buy into it if you pull out the, “What's in it for Me?” factor and make it really relevant to their job. If you are able to bring that to life for people every step of the way, you will have the key to success provided your learning content matches the promises your program makes.

Put people on your project team that aren't just delivering it because they have to, because it’s a part of their performance objectives, or because they are just coming into work to do a job. Recruit people onto your team that are are passionate and energized about it. That energy rubs off on people because it’s infectious. People buy into people that believe in what they're selling. So find out who those people are and put them on your program.

Key Takeaways


When implementing any new learning program, it’s vital to identify and answer, “What’s in it for Me?” if you want to build excitement and secure buy-in from your organization.


At the beginning of any change management process, include planning sessions for resistance tactics, where your team brainstorms all of the possible reasons people will resist the changes and develop a response strategy for them.


Keep the learner at the center of your focus throughout every step of your data literacy program’s development and implementation. This helps you ensure you are making the program relevant and valuable for each team member.

About Emily Hayward

Photo of Emily Hayward
Emily Hayward

Emily is an experienced change and transformation leader in data and analytics with a proven track record in successfully leading high-profile technology, data, and cultural transformation across private and public sector organizations. Emily takes a fun, engaging, and people-first approach to designing and delivering data transformation. She fervently believes that you can’t change anything successfully without ‘winning hearts and minds’.  As a Welsh-Brummie working in London for the last 12 years, Emily understands the importance of delivering transformation programs that take an inclusive UK-wide approach, where no regional office feels like “Head Office’s afterthought.” Emily is a passionate advocate of diversity in data, championing the increasing prevalence of data and analytics hubs outside the M25 as well as encouraging greater representation of women in the field.

Photo of Adel Nehme
Adel Nehme

Adel is a Data Science educator, speaker, and Evangelist at DataCamp where he has released various courses and live training on data analysis, machine learning, and data engineering. He is passionate about spreading data skills and data literacy throughout organizations and the intersection of technology and society. He has an MSc in Data Science and Business Analytics. In his free time, you can find him hanging out with his cat Louis.


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