Improve data and AI literacy across your entire business

Enable data-driven decision-making across your teams to improve ROI and performance.

  • Tried and tested data and AI literacy program
  • Tailored to your learner needs and business results
  • Enable employees to read, challenge and make decisions with data
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Data literacy is the ability to understand and work with data to inform decision making

Data literacy has never been more important


90%

of business leaders cite data literacy as key to company success
Harvard Business Review


88%

of organizations with teamwide data literacy programs exceeded business goals
Deloitte


76%

of business decision-makers do not feel confident in their ability to read, analyze, and work with data
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DataCamp offers a best-in-class data and AI literacy package

A full spectrum of concepts covering learners' soft and hard skills to succeed in the current data-first world.

1. Gain the skills to interpret and use data in your professional life.

2. Discover how to make business decisions by applying practical data and AI frameworks.

3. Learn how to communicate data insights with compelling narratives.

4. Understand what questions to ask and techniques to use to derive insights from data and AI.

5. Practice using common methods for summarizing and describing data.

80% of the Fortune 1000 use DataCamp

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Outstanding learning material

Our Data Literacy curriculum consists of customized learning tracks, interactive courses, and skill assessments.


Data Literacy Professional
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Understanding Data Topics
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Data Skills for Business
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Data Governance Concepts
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Introduction to Data Privacy
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Understanding GDPR
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What’s different about DataCamp?


Fully interactive data literacy curriculum

High-quality data curriculum and skill assessments. Cover the need to become data literate based on our extensive experience.


Interactive and engaging content

Learn by doing, which is hard to find for non-coding courses. We have content for all levels and skill sets. It does not require coding skills, data science knowledge, or technical background.


Support to transform data and AI literacy

The offering combines a tailored data and AI literacy curriculum with a set of unique reporting tools, plus a dedicated customer support manager and expert advice from our team of data learning specialists.


Create a data academy

After achieving data and AI literacy, go on to build your own data academy that reflects your business needs.

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Useful resources


The State of Data & AI Literacy 2024
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The L&D Guide to Data Literacy
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How the Novartis L&D Team Scaled Their Data Training
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How CBRE is Increasing Data Literacy for Over 3,000 Employees
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“It made a huge difference having a partner like DataCamp. We consider them an extension of our team and are continually impressed with the professionalism, quality, and flexibility they offer us.”

Marcela Schrank Fialova, Former Head of Data Analytics Academy, Allianz
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100x

Rolls-Royce’s engineering team was able to automate and speed up manual processes by a factor of 100

1.9 hours

Allianz saved on average per week per employee using the skill learned on DataCamp

Discover your team’s skill level

Use these short assessments to measure how data literate your employees or the whole organization are.

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Data Maturity

Identify how advanced your whole organization is when it comes to working with data

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Analytic Fundamentals

Test how well each of your team members understands the basics of data, experiments, data summarization, and other concepts

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Data Visualization Theory

Test how well your team members can choose and interpret graphics for counts, relationships, time, and spatial data

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FAQ

What is data literacy?

Data literacy refers to a person’s ability to interpret and use data, make decisions using data, and communicate data insights. It also includes understanding what questions to ask about data, techniques to derive insights from data, and common methodologies for summarizing and describing data. See our comprehensive guide on what data literacy is here.

Why is data literacy important?

Data literacy is increasingly important within businesses as we are moving into the ‘age of data’. 73% of data within enterprises is unused for analytics (Forrester) and 60% of people are likely to feel burnout or unhappy at work because they’re overwhelmed by data (Accenture and Qlik). Investing and upskilling in data literacy improves employee retention, productivity, ROI, and the quality of decision making within a business.

How can I measure data literacy within a business?

Once you have taken an assessment to identify the next stages in improving data literacy within your business, you have a number of options available. You can enroll your team in existing data literacy courses and tracks within DataCamp’s portfolio, you can create custom tracks that respond to your specific business needs, or you can work to create a data academy to improve your team’s data skills and knowledge at scale.

How can I improve data literacy within my business?

Once you have taken an assessment to identify the next stages in improving data literacy within your business, you have a number of options available. You can enroll your team in existing data literacy courses and tracks within DataCamp’s portfolio, you can create custom tracks that respond to your specific business needs, or you can work to create a data academy to improve your team’s data skills and knowledge at scale.

DataCamp is a leader in data & AI upskilling

Start building data literacy within your business today