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Case Study: Analyzing Customer Churn in Tableau

Beginner
4.6+
24 reviews
Updated 12/2024
You will investigate a dataset from a fictitious company called Databel in Tableau, and need to figure out why customers are churning.
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TableauData Visualization3 hours4 videos25 exercises2,200 XP17,590Statement of Accomplishment

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Course Description

Are you ready to apply your Tableau skills to a real-world dataset?

Apply your Tableau skills with a Case Study

For subscription-based businesses, reducing customer churn is a top priority. In this Tableau case study, you'll investigate a dataset from an example telecom company called Databel and analyze their churn rates.

Understand why customers churn

Analyzing churn doesn’t just mean knowing what the churn rate is: it’s also about figuring out why customers are churning at the rate they are, and how to reduce churn. You'll answer these questions by creating calculated fields and various visualizations in Tableau, such as dual-axis graphs and scatter plots. You'll make your graphs dynamic by using filters and parameters, and combine everything into a story to share your insights.

Prerequisites

Introduction to TableauAnalyzing Data in TableauCreating Dashboards in Tableau
1

Exploratory analysis

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2

Investigating churn patterns

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3

Visualizing your analysis

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Case Study: Analyzing Customer Churn in Tableau
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*4.6
from 24 reviews
71%
21%
8%
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0%
  • Ankush B.
    about 2 months

    Good case study for performing Exploratory Data Analysis, analyzing data and finally making interactive dashboards and story using all the necessary concepts learned in Tableau courses.

  • Lusajo M.
    3 months

    The build up approach of using simple skills to more advanced was amazing. Perfect designing of case study.

  • Noha N.
    7 months

    Interesting

  • Muhammad J.
    12 months

    It was a great experience and the case study was just excellent

  • Nicolas F.
    about 1 year

    It is always nice to have an opportunity to practice on live data. This course gives that opportunity and highlights key skills for tableau data analysts.

"Good case study for performing Exploratory Data Analysis, analyzing data and finally making interactive dashboards and story using all the necessary concepts learned in Tableau courses."

Ankush B.

"The build up approach of using simple skills to more advanced was amazing. Perfect designing of case study."

Lusajo M.

"Interesting"

Noha N.

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