Case Study: Analyzing Customer Churn in Tableau
You will investigate a dataset from a fictitious company called Databel in Tableau, and need to figure out why customers are churning.
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Descrição do Curso
Are you ready to apply your Tableau skills to a real-world dataset?
Apply your Tableau skills with a Case Study
For subscription-based businesses, reducing customer churn is a top priority. In this Tableau case study, you'll investigate a dataset from an example telecom company called Databel and analyze their churn rates.Understand why customers churn
Analyzing churn doesn’t just mean knowing what the churn rate is: it’s also about figuring out why customers are churning at the rate they are, and how to reduce churn. You'll answer these questions by creating calculated fields and various visualizations in Tableau, such as dual-axis graphs and scatter plots. You'll make your graphs dynamic by using filters and parameters, and combine everything into a story to share your insights.Treinar 2 ou mais pessoas?
Obtenha acesso à sua equipe à plataforma DataCamp completa, incluindo todos os recursos.Nas seguintes faixas
Fundamentos do Tableau
Ir para a trilha- 1
Exploratory analysis
GratuitoIn this first chapter, you'll start exploring the new dataset and revisit creating calculated fields in Tableau to get a better understanding of why customers are churning.
- 2
Investigating churn patterns
You'll continue by leveraging the Tableau knowledge you gained from the prerequisite courses to further investigate why customers are leaving Databel.
- 3
Visualizing your analysis
In the last chapter, you'll create Tableau interactive dashboards and arrange them into stories, so that you can share your results with stakeholders.
Treinar 2 ou mais pessoas?
Obtenha acesso à sua equipe à plataforma DataCamp completa, incluindo todos os recursos.Nas seguintes faixas
Fundamentos do Tableau
Ir para a trilhacolaboradores
Carl Rosseel
Ver MaisHead of BI Curriculum at DataCamp
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