Pular para o conteúdo principal

Falantes

Saiba Mais

Treinar 2 ou mais pessoas?

Obtenha acesso à biblioteca completa do DataCamp, com relatórios, atribuições, projetos e muito mais centralizados
Experimente O DataCamp for BusinessPara uma solução sob medida , agende uma demonstração.

Generative AI in Practice: 100+ Amazing Ways Generative AI is Changing Business & Society

July 2024
Compartilhar

Generative AI is rewriting the rulebook for many industries, from tech to finance to healthcare and beyond. It's also having profound changes to society, eduation, and careers. In this session, world-renowned author & futurist Bernard Marr, will outline how Generative AI is being used in practice today. Drawing from his extensive research and insights from his latest book, "Generative AI in Practice," Marr will spotlight groundbreaking GenAI applications across diverse sectors, including retail, healthcare, education, finance, and more.

Summary

AI, particularly generative AI, is quickly changing various industries with solid examples showcasing these technological enhancements in actual application. Bernard Marr, an esteemed business writer and AI consultant, stresses the necessity for companies to incorporate AI strategically to address key obstacles and improve their performance. Cases from various sectors like media, construction, and finance highlight AI's ability to radically alter traditional practices, improve decision-making, and democratize data access. However, alongside these benefits exist ethical issues and risks such as bias and misuse, which call for responsible AI usage and regulatory supervision.

Key Takeaways:

  • Generative AI is reshaping all industries and has the potential to drive significant economic growth.
  • Companies need to reassess their strategies and business models to integrate AI effectively.
  • AI can democratize data access, enabling more strategic decision-making.
  • Ethical and societal implications of AI, such as bias and privacy, require careful consideration.
  • AI provides new methods to engage with customers, improve services, and create innovative solutions.

Deep Dives

Understanding Generative AI and Its Impact

Generative AI stands at the forefront of technological change, offering unprecedented abilities across different fields. As Bernard Marr elaborates, AI's capacity to generate text, analyze data, write code, and create images and music positions it as a significant force in reshaping industries. The prediction by McKinsey of AI generating $4.4 trillion in revenue highlights its economic pot ...
Ler Mais

ential. Marr emphasizes the shift from experimental AI projects to strategic integration, urging businesses to use AI for addressing global challenges and enhancing performance. This transformative technology requires organizations to reassess existing strategies and prioritize AI-driven innovation.

AI in Media and Entertainment

Wimbledon is a prime example of AI's transformative impact on media. By incorporating AI into its core operations, Wimbledon has transitioned from a traditional sports organizer to a data-driven media company. AI-generated match summaries and commentary, trained on large datasets, have improved content delivery and enriched viewer experiences. Similarly, Snapchat's AI friend feature, powered by GPT-4, demonstrates AI's integration into everyday communication, raising both opportunities and concerns. While AI democratizes access to technology and enhances user engagement, it also necessitates awareness of potential social implications, particularly for vulnerable groups.

AI in Specific Sectors and Industries

AI's role goes beyond automation, challenging existing business models and strategies. As Marr highlights, AI's ability to analyze data and generate insights can transform organizations' operational efficiency and competitive advantage. The construction industry, for example, uses AI to analyze satellite imagery for progress tracking and benchmarking against competitors. This innovative approach demonstrates AI's potential to unlock new data sources and optimize decision-making processes. As AI capabilities advance, businesses must focus on creating value beyond what AI can achieve, ensuring strategic alignment with technological advancements.

Ethical Concerns and Future of AI

AI's fast progression requires a proactive approach to ethics and regulation. Marr's discussion on bias and the responsible use of AI highlights the importance of transparency and accountability. The creation of synthetic data to reduce biases, as seen in face recognition systems, showcases AI's potential to address ethical challenges. Regulatory efforts, such as the European Union's AI regulations, seek to establish guidelines for safe and transparent AI deployment. Companies must stay ahead of regulatory developments, ensuring their AI systems are unbiased and reliable, and building public trust in AI technologies.


Relacionado

webinar

Generative AI: Trends, Impact, and Practical Applications for 2024

Deep dive into significant trends and developments within Generative AI as we near the middle of 2024.

webinar

Demystifying AI: Unpacking the Generative AI Landscape

Join experts from leading venture capital firms to discover the latest business and data science use cases of generative AI.

webinar

Charting the Path: What the Future Holds for Generative AI

Explore how generative AI tools & technologies will evolve in the months and years to come and navigate through emerging trends, potential breakthrough applications, and the strategic implications for business.

webinar

Laying the Foundations: Scoping Generative AI Use Cases from Vision to Business Impact

In this session, Albert Esplugas provides a comprehensive overview of the top generative AI use cases across business areas and industries.

webinar

Radar Data & AI Literacy Edition: Laying the Foundations: Scoping Generative AI Use Cases from Vision to Business Impact

In this session, Albert Esplugas provides a comprehensive overview of the top generative AI use cases across business areas and industries.

webinar

Best Practices for Developing Generative AI Products

In this webinar, you'll learn about the most important business use cases for AI assistants, how to adopt and manage AI assistants, and how to ensure data privacy and security while using AI assistants.

Hands-on learning experience

Companies using DataCamp achieve course completion rates 6X higher than traditional online course providers

Learn More

Upskill your teams in data science and analytics

Learn More

Join 5,000+ companies and 80% of the Fortune 1000 who use DataCamp to upskill their teams.

Don’t just take our word for it.